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Niche-Marketing Know How

October 11th, 2008 | Author: Laura

Is Niche-Marketing stopping you?

Let me take away all that confusion for you.

Within this article you will discover some simple steps you can take action on and start doing niche-marketing to build your own online business.

So first, just what is niche-marketing?

First you need to know what a niche is. A niche simply put is a group of people that share a common interest. For example: golfers are a niche group of people that share their interest in golf.

These niches can be big, medium, or small, it all depends on how many people share the interest.

Niches can and are very profitable if used correctly, between the passion people have for their niche they can build a spot for themselves and make money by offering products and/or information about their niche.

There are many different ways to accomplish this, but the most important way is to follow your own passion. You can of course follow a profitable niche, but it won’t build you a business. You need to be passionate about your niche so you can stay with it. If you do decide to follow only profitable niches you can build a number of sites and benefit from each one.

Here are 3 main keys to research your niche:

Do a Google search to see how many other people are promoting this niche
Head over to eBay and see what is hot
Go to places like Clickbank or Amazon and see what type of products are selling

Once you have discovered a good niche to market in, you now have to decide how you are going to deliver the information or product to the people looking for it.

Here again there are many different ways to do this:

You can learn to build a website
You can put up a blog and write about the niche
You can find affiliate products to promote

These steps are the basic steps in finding the right niche with the right products to sell. Niche-Marketing isn’t difficult once you understand the basics.

Just do keep in mind it is much easier if you do follow your passions and not the money. By following your passions the money will come once people see how passionate you are about your niche. You will be known as the expert they can rely on to answer their questions and help solve their problems.

You can easily learn how to do this and put it all together with little time involved on your part with a complete blueprint telling you how to take action.

I do hope this has helped you to better understand Niche-Marketing and how to find your niche.

If you want to kick start your business then head over to http://laurasbasicstowebdesign.com/success and get your hands on the Niche-Marketing Know How Interview with Erik Stafford.

Niche-Marketing doesn’t have to be difficult or overwhelming, with the information you will learn with the Niche-Marketing Know How Interview it’s a steal.

I hope this will help you at least overcome one of the obstacles standing in your way to success.

Laura

ps

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Tags: erikstafford, marketing, niche marketing, niches, WebDesign

What Does your website layout like?

October 3rd, 2008 | Author: Laura

Your website layout can break or make you in the online world. Your layout must be easy to navigate and look clean without a bunch of flashy things and animation.

These things probably are cool and all, but in reality with an online business, these things make your website look flashy and not professional. Most people today do not like this stuff and click away immediately when they see this.

Keeping your website layout easy to understand and follow links, is the best policy here. Remember there is a reason why so many websites today have their navigation links either across the top or on the left hand side. This is what people have accustom to, why re event the wheel, this things are there becasue that is what people expect and if your navigation is all over the place and confusing most people will leave your website and go to the next one which just might be easier for them to get around on.

Keep your links the standard blue color, and don’t make text on your site blue if it is not a link. People are use to this as well. Blue colored text and underlined means a clickable link.

Another thing I have seen which is just not good website layout, is having your background color a dark color and keeping your text a grey color or dark like this. It is very very difficult to read this kind of colors together. It is standard and expected to have a white background with the black text, it is much easier on your readers eyes and makes your message stand out better.

When it comes to your layout, plan carefully on what your website should do. Make sure if you are only collecting email addresses and names, that there are NO other links on your site, this disctracts your visitors from doing what you want them to do.

If you are selling a product on your site, make sure that is all there is on there, don’t ask them to opt in for a newsletter or something on that sales page, you can ask them for their information on the backend after they’ve made a purchase. Keep things simple and easy for visitors to understand exactly what you want them to do and why.

These are just a few tips you should think through carefully before building your website, it will make things much easier for you in the long run.

Take care,