Build a Website – Making Your Site User-Friendly
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Knowing how to build a website is simple enough, but knowing how to keep your site’s visitors returning can be difficult. There are many reasons potential customers may not revisit your site. Perhaps your product or service was not quite what they needed. Maybe it was too expensive, or the shipping made it cost-prohibitive. Sometimes, the reason has nothing to do with your business or its offerings at all, but instead with the website itself.
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Web Design – 3 Critical Design Elements
By · CommentsWeb design is more than coding and inputting content from a writer; it is an art form. “Design” itself means to create, or plan out in accordance with a goal or purpose. So when creating a website, designers are formulating the best way to fashion the site so that the goal — having visitors — is reached successfully. Just because you build it does not mean they will come, and this is where having a talented designer who knows what elements are essential to your site’s success is critical.
Color – Almost all of us are aware of the color of a website when we visit it. Subconsciously or not, we will make the decision to stay longer on the site or click away immediately based in large part on color alone. The reason for this is psychological; there are entire fields of study devoted to color theory. Typically, site visitors prefer calming colors such as those from the blue family. Also, when reading a page of text, visitors prefer black text on a light background.
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Build a Website Or Create a Blog?
By · CommentsIf you have decided to build a website for your business, there are other options you may not be aware of when it comes to getting your business noticed online. Ten years ago, weblogs (or blogs for short), were relatively unknown. Today they are among the top ways to make your business stand out among the crowds on the internet. Amazingly though, many business owners are still unaware of the impact they can have on their presence.
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There are many reasons for which to create a website. Businesses create sites to increase sales and exposure. Advocacy groups will create sites to gain followers and build on their campaigns. Educators worldwide have websites dedicated to providing an opportunity for working adults to attend college and receive a degree from the comfort of their home. Some people create websites for much simpler reasons — to stay in touch with their friends and family who may have migrated all over the country.
Growing up, we often cannot wait for the day we leave home. Our parents’ rules are intolerable and our siblings are annoying at best. However, when most of us grow up and are suddenly left alone, realizing everyone has gone on their own way, we realize it an be quite lonely. Before the invention of the internet, families were forced to keep in touch via the telephone and snail mail. Pictures were mailed, stories were written down on (gasp!) pieces of paper that were actually mailed in an envelope with a stamp on it.
The creation of the World Wide Web has certainly changed how America keeps in touch nowadays. Communication is instant, and if it takes us twenty minutes to get an email, we get impatient. The beauty of the internet is, however, the ability to reach out to our loved ones without delay. Your Aunt Suzie had a baby? Cousin Bob got married and you couldn’t attend? Thankfully, through the use of websites and blogs, our families can share photos and stories from these events. There is never a reason to be out of the loop again.
Personal websites and blogs are the most popular form of communication between families online, besides email and instant messaging. You can watch your niece’s first steps on video that was posted your sister’s website, or you can see a photo of the snow falling in Oregon while you sit in your living room in sunny Florida.
While visiting a website or blog of friends and family does not — and should not — take the place of visiting your loved ones in person, it is second best. If you are among the majority of us who have people all over the country you need to keep in touch with, consider how simple it can be if you create a website or blog. Add some video and pictures, and great-grandma will be thankful she can see her great-grandkids without flying cross-country.