Archive for SQUEEZE PAGES
How to use Landing Pages
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Today let’s discuss the use of Landing Pages and what their use is. First, these pages are called many different things, from minisites, optin pages, lead capture pages and of course landing pages.
This simply means the page on which your visitor lands first. You can have your visitors first stop be any page you wish. This could be your sales page, an article page, or a page where you capture their email address and name.
Putting a landing page isn’t easy if you know the steps. These steps aren’t hard either, you have to have a bit of knowledge on using an HTML editor and of course you need to know what type of landing page you wish to create.
As I stated there are a few different types, but don’t get hung up on what type you will use. It’s not that hard to figure out, just ask yourself these questions:
What do I want to accomplish with my site?
Do I want to capture a person’s email address and name?
Am I only going to provide information?
Or am I going to have a product or service I wish to sale?
Do I want graphics?
Where will my navigation bar be placed, at the left hand side or the right hand side or the top of the page?
If you can successfully answer most of these questions you are on your way to creating a good quality landing page. Do remember that content is King!! The more content you can provide the better your landing page will be with the search engines.
No matter if you are building a full blown website or a simple landing page, you Must optimize your pages properly for SEO.
You can find more about SEO and optimizing your pages by clicking on the HTML under the category list to the right.
I hope this article has helped you better understand landing pages and their uses and do leave your comments below.
Laura Miller
http://www.laurasbasicstowebdesign.com
Name Squeeze Pages – What Are They and Why Do You Need Them?
Posted by: | CommentsIn the Internet Marketing world today, there are many terms that are used. Some of the names change, but the meaning is still the same. Take the name Squeeze Pages, they are also called landing pages, lead generatoring pages, and others. But they all do the same thing. They capture a visitors name and email address for the person.
If you aren’t familiar with the term opt-in list, it is simply a list of people who have agreed to receive periodic emails from you. They have willingly supplied you with their name and email address.
A squeeze page is usually a one page website, that has an opt-in form on it. Once a person enters their information, which can be anywhere from just their name and email address, to also include phone numbers, street addresses, and more, they are now on a list to recieve information on a certain subject.
This opt-in list is gold to any Internet Marketer, it’s their livelyhood!
One your squeeze page, you want to detail out as much information about what it is you are exchanging for their information, most people will gladly give you their name and email address for valuable and free information. Your information must be of good content and up to date.
This can be anywhere from a free report, to a free download of software.
These names are now put into an auto responder and yours, use them wisely do not spam them! Send them information either weekly or monthly about the subject they opted-in for. Do not send advertisements all the time trying to get them to buy something, this turns them off quickly. Instead offer up reviews of software or programs you are with and have found to be solid and good.
To create a squeeze page is not hard at all. Just the idea to some is frustrating and complicated. It’s Not.
You just need some good copy of how to word things out to make a visitor want to give up their name and email address. Do a bit of research and check out someone else’s squeeze page and see what they did. You can use them as a model but DO NOT copy what they have!
It is not hard or expensive to create your squeeze page, so take your time and learn the tricks before getting frustrated and quitting. You do not need to spend a lot of money either, you can build your own squeeze page very easily without much cost at all.
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